Players in Japan, Germany, Brazil, and Mexico are also big spenders.įinally, the game’s RpD, i.e., lifetime revenue divided by lifetime downloads stands at $3.64 globally, $6.58 in Tier 1 West, and $20.8 in Tier 1 East.įirst, you will wait for a while for the game to download because it takes up 5.5 GB. US players are responsible for the majority of that revenue – $610 million. If we look at all-time downloads, from the game’s release up until now, Call of Duty: Mobile earned more than $1.1 billion in revenue. Want to hear something even more impressive? In 2022, the game’s profits were anywhere between $22 million and $32 million per month, which is a nice chunk of change. That means players not only keep playing but keep spending on Call of Duty: Mobile. While it has ups and downs, the revenue hasn’t waned or experienced a significant drop since the release. On the other hand, the revenues come from the game’s monetization strategy. The downloads, of course, are driven by the game’s advertising strategy.
So far, Call of Duty: Mobile has been downloaded more than 300 million times on both iOS and Android. Compared to other mobile games, that’s still impressively high. In 2022, they were between 3 and 4 million each month. It’s certainly not realistic for downloads to stay at 100 million per month, no matter how good a game is. Get 3 days of free access to all AppMagic’s features, as well as 10% off, by clicking this link.Īs you might expect, after the incredibly successful first month, Call of Duty: Mobile’s downloads went down to more common values. Unless stated otherwise, the data in this article comes from AppMagic, a leading mobile intelligence platform.
It was beaten only by Niantic’s Pokémon GO. With these numbers, Call of Duty: Mobile became the second most successful mobile game launch ever (by downloads). Just one month after the launch, Call of Duty: Mobile got to 100 million downloads and $17 million in revenue When Call of Duty: Mobile appeared, it made history right out of the gate.
Let’s dive right in! How Successful Is Call of Duty: Mobile? I will analyze Call of Duty Mobile monetization in detail. Let me guide you through how the game works, what’s so good about it, and how it monetizes.
When you want to recreate a popular gaming brand on mobile, the expectations are HUGE.Ĭall of Duty: Mobile delivered on the expectations, and then some.
0 kommentar(er)
